Privacy Policy

Merzouga Activities (S.A.R.L.) A.U. is committed to protecting and respecting your privacy. This policy explains when and why we collect personal information, how we use it, the conditions under which we may disclose it to others, and how we keep it secure. We are registered in Morocco under R.C: 10665/2014, I.F: 15209346, Patente: 19395617, CNSS: 4260189.

By using our website and booking services, you agree to the collection and use of information in accordance with this policy. We may change this policy from time to time, so please check this page occasionally to ensure you're happy with any changes.

What Information Do We Collect?

We collect information about you when you make a booking, send an enquiry, or use our website. This may include:

• Personal identification details — your name, email address, phone number, and country of residence.
• Travel preferences — your preferred travel dates, number of travelers, accommodation choices, and any special requirements.
• Payment information — if you make a booking through our website, we collect payment details to process your reservation securely.
• Technical data — we may collect information about your device and browsing behavior on our website for analytical purposes.

How Do We Use Your Information?

We use the information you provide to:

• Process and confirm your tour or activity bookings.
• Communicate with you about your booking, including confirmations, updates, and changes.
• Provide a personalized travel experience tailored to your preferences.
• Improve our services and website based on feedback and usage patterns.
• Send you relevant travel information and special offers, only if you have opted in to receive marketing communications.
• Comply with legal obligations in Morocco.

We will never sell, rent, or trade your personal information to third parties for marketing purposes without your explicit consent.

How Do We Protect Your Data?

We take the security of your personal information seriously. We implement appropriate technical and organizational measures to protect your data against unauthorized access, alteration, disclosure, or destruction.

• All data transmitted between your browser and our website is encrypted using SSL (Secure Socket Layer) technology.
• We store personal information on secure servers with restricted access.
• Payment transactions are processed through secure, PCI-compliant payment gateways.
• We regularly review our security procedures to ensure your data remains safe.

Cookies and Tracking

Our website uses cookies to enhance your browsing experience and help us understand how visitors interact with our site. Cookies are small text files stored on your device that allow us to remember your preferences and analyze website traffic.

You can control or disable cookies in your browser settings. However, please note that disabling cookies may affect the functionality of some parts of our website.

We use Google Analytics to collect anonymous information about how visitors use our site. This helps us improve our website and services. Google Analytics uses cookies that do not store personal information.

Your Rights

Under data protection laws, you have the following rights regarding your personal information:

• Access — you have the right to request a copy of the personal information we hold about you.
• Correction — you have the right to request that we correct any inaccurate or incomplete information.
• Deletion — you have the right to request that we delete your personal information in certain circumstances.
• Objection — you have the right to object to the processing of your personal information for marketing purposes.
• Data portability — you have the right to request that we transfer your data to another service provider.

To exercise any of these rights, please contact us at info@merzougaactivities.com. We will respond to your request within 30 days.

Third-Party Services

We may share your information with trusted third-party service providers who assist us in delivering our services, such as:

• Accommodation providers — hotels, riads, and desert camps where we book your stay.
• Transport operators — drivers and logistics partners who facilitate your tours.
• Payment processors — to securely handle your transactions.

These third parties are contractually obligated to handle your data securely and only for the purposes we specify.

Data Retention

We retain your personal information for as long as necessary to fulfill the purposes for which it was collected, including legal, accounting, or reporting requirements. Typically, we retain booking data for 7 years as required by Moroccan tax and accounting regulations.

Children's Privacy

Our services are not intended for children under the age of 18 without parental supervision. We do not knowingly collect personal information from minors. If you believe we have collected information from a minor without proper consent, please contact us and we will remove it promptly.

International Data Transfers

As a Moroccan travel company serving international clients, your personal information may be transferred to and processed in Morocco. We ensure that appropriate safeguards are in place to protect your data in accordance with applicable data protection laws.

Contact Us

If you have any questions about this Privacy Policy or how we handle your personal information, please contact us:

• Email: info@merzougaactivities.com
• Phone / WhatsApp: +212 667 495 734
• Address: Merzouga, Drâa-Tafilalet, Morocco

Last Updated: January 2026